Samsung promotes its Members app with a banner depicting iPhones

Imagine Nike using Adidas shoes to promote their membership service – that would be a disaster.

Well, that’s exactly what happened when a Samsung employee in South Korea used an image layout of an iPhone to promote his Samsung Members app, as reported for the first time by Android Authority.

An employee responsible for updating the Samsung Members app added a banner promoting Samsung themes, but the layout of the phone in the banner looks very similar to the iPhone X, including the large bezels of the device and the recognizable notch. Users were quick to spot the error, with some even sharing screenshots of the error on Samsung Community Forum.

Not one, not two, but all three phone configurations used in the banner represent an iPhone.

“Android software on Apple phone haha,” read one comment under the thread, while another said, “It seems some Samsung Electronics employees don’t use Samsung phones.” This, of course, is not a good look for Samsung. A company representative also commented on the thread, saying, “The responsible person made an error in the process of modifying the design source file. The banner image will be changed and replaced today. Thank you for your interest in the Galaxy service. We will try to provide better service.

The banner was later redesigned to depict a Samsung device with a punch-hole camera, although the damage has already been done. This obviously won’t affect Samsung’s future success, but it would be prudent for such a large company – arguably the biggest smartphone maker – to cross-check Tweets, banners and other promotional materials before they go live. line, the same as my editor. is about to read this story and cry with laughter.

Image credit: Samsung Community Forum

Going through: Android Authority

Jennifer C. Burleigh