Link Building for SEO: A Brief Beginner’s Guide

Link building is one of the most important aspects of SEO. If you want to rank your website in Google, you need links from high quality websites. In this blog post, we will discuss the basics of link building and how you can start getting quality links for your website.

What is link building?

Let’s start with the basics.

Link building is the process of acquiring links from other websites. A link from another website to your website is like a vote of confidence. The more votes you have, the higher your website will rank on Google.

It works because Google’s algorithm is link-based. The more links you have from high quality websites, the higher your website will rank.

Link building isn’t easy, but it’s worth it. If you can get quality links from high authority websites, you will see a significant increase in your website’s search engine rankings.

Fortunately, there are many ways to build links. You can submit articles to article directories, post comments on blogs, and participate in forums. You can also contact webmasters and ask them to link to your website.

Link building can be time consuming and difficult, but it’s worth it if you want to improve your SEO. Link building is an ongoing process, so be sure to keep going!

Quality is everything

There are many ways to build links, but the most important thing is to prioritize quality over quantity. A few high quality links are worth more than hundreds of low quality links.

One of the best ways to get high quality links is to create great content that people will want to link to. If you can create content that is informative, useful, and engaging, other website owners will likely link to it.

Another great way to get high quality links is to contact other website owners and ask them for a link. This can be done by sending them an email or contacting them through social media. Make sure you only contact websites that are relevant to you and have a high quality website.

This is known as guest posting.

There are many other ways to build links, but these are two of the most effective methods. If you focus on quality rather than quantity, you will be able to get the links you need to rank your website on Google.

Link Building Tips for SEO

Now that we’ve covered the basics of link building, let’s look at some tips you can use to get started.

  • Start by creating good content. This is one of the best ways to get high quality links.
  • Contact other website owners and ask for a link. Make sure to only contact relevant websites with high quality content.
  • Focus on quality rather than quantity. A few high quality links are worth more than hundreds of low quality links.
  • Outsource. You want to make sure your link building is done right, but that can be time consuming for someone like a small business. If so, you might want to invest in the help of the Best Link Building Services who can do this work on your behalf.


Link building is an integral part of SEO, but it’s only part of the puzzle. In order to rank your website, you also need to focus on creating quality content, optimizing your website for search engines, and promoting your website. If you do all of these things, you will be well on your way to getting traffic from Google.

Thanks for reading!

Jennifer C. Burleigh